POSITION: Assistant Director and Director of Marketing and Sales
DEPARTMENT: University of Georgia Press
The Assistant Director for Marketing and Sales is responsible for directing all marketing and sales programs for the University of Georgia Press, including advertising; exhibits; direct marketing; awards; publicity; and sales. A key member of the executive team, the assistant director for marketing and sales participates in organizational decision making, including publishing strategies, goal-setting, strategic planning, fundraising and development, and other work. This position also performs all sales management duties for the Press, including conducting semiannual sales conference, calling on national accounts, and working closely with the Pressís distribution center. The Assistant Director reports to the Director of the University of Georgia Press and manages a staff of five along with student interns.
Since its founding in 1938, the primary mission of the University of Georgia Press has been to support and enhance the Universityís place as a major research institution by publishing both outstanding works of scholarship by writers throughout the world and books of interest to general readers. The Press has been a member of the Association of American University Presses since 1940 and is the largest book publisher in the state. With a full-time staff of 24 publishing professionals, the Press currently publishes 80-85 new books a year and has over 1,500 titles in print. The Press is also a founding partner of the New Georgia Encyclopedia, the stateís award-winning, online only, multimedia reference work on the people, places, events, and institutions of Georgia.
DUTIES AND RESPONSIBILITIES:
30% Supervises the planning and execution of all marketing and sales efforts.
30% Directs all sales efforts for the Press, including completing regular reporting and analysis, making account calls, setting policies, conducting seasonal sales conference, and initiating special sales.
15% Manages performance and professional development for five direct reports and ongoing student interns.
15% Leads press-wide digital publishing team with a focus on new vendor agreements, business models, internal systems, and workflow. Supervises the Pressís electronic promotion, print-on-demand, and ebook programs.
7% Contributes to Directorís management of Press through executive team advisory role. Creates and manages fiscal year planning and budgeting for department. Provides annual sales forecasting for Press.
2% Helps to raise profile of the Press locally, statewide, and nationally through campus visits, by connecting with state and national organizations, and by making presentations about the Press at conferences and other venues.
1% Maintains flexibility and awareness of changes and needs in the department and organization by assuming similar duties and responsibilities as assigned.
Education, Experience, Licensure, Certification required:
Knowledge, Skills, Abilities and/or Competencies required to successfully perform work: